Meet .Design: Media 7 Interviews Holly Camponez

Design thinking is one of the best strategies for product innovation because of its problem-solving approach specific to design. In this interview with Media 7, Holly Camponez, Director of Creative Services at Avenue Code, shares a few insights into creating end-to-end development solutions with the right approach towards design. Read on to find out how to spearhead digital transformations with design thinking.

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Design Thinking: Beyond the Buzzword

Design Thinking. We’ve all heard it, we all nod along when it’s mentioned, and we’re all guilty of tossing it into our conversation as if it were some particularly zesty salad topping capable of transforming the humblest romaine-and-vinaigrette of ideas into a gloriously robust, stand-alone feast of strategic business plans. But what actually is it, and why do we need it?

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